Car rental London

Rent a car in London without the use of an agency, 24/7

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Discover the Best Way to Rent a Car in London

London is one of the world’s most cosmopolitan, charming, and exciting cities. Rent a car in London with Virtuo and you’ll get complete freedom to explore this amazing city and its surroundings at your leisure. Virtuo lets you travel throughout London whenever you want, wherever you want, in whatever style you want! 

Using the Virtuo app means you can book a car in seconds on your mobile without having to bother with stuffy offices, pushy salespeople or annoying paperwork.  We’ve got an awesome range of modern vehicles available at every price point, from compact runarounds to spacious 7-seaters and sleek SUVs.

Whether you need a replacement vehicle in a hurry, have to make it to a big meeting in time, or need to ferry the kids to a special event, Virtuo has you covered. We’re taking car hire into the 21st century and beyond! Optimise your transport options and rent a car in London with Virtuo today.

Simple, Straightforward, and Stress-Free Car Hire in London

Try out the experience

London is famous for its double-decker buses and the London Underground, but if we’re honest, public transport isn’t always reliable. As for owning a car outright, let’s face it, car ownership in London is a hassle and an expense that you don’t need. Virtuo gives you a better way to solve your transport issues.Hiring a car in London with Virtuo means you can cut your costs, lower your stress levels, and get the convenience of having whatever type of vehicle you want at your fingertips, any time of the day or night. With Virtuo’s car rental in London, you’ll always be able to get wherever you want to go and arrive on time, every time. We’ve streamlined the entire process of car hire in London. Download the Virtuo app, validate by uploading your driving licence and sending a selfie, reserve your car of choice, and then 12 hours before you get there, we’ll send you a key to open the car via Bluetooth. Do a fast check of the car for damage, send us a pic, and you can be on your way. At the end of your trip, we’ll text you where to drop the car off, you send us another damage report, and that’s it. Our customer service team are always on hand if you have any issues. 


Browse the virtuo Range of Quality Vehicles in London

Want to get about London town in style? Check out the range of efficient, economical cars that you can book with Virtuo. Unlike other car rental companies, when you book a car hire with Virtuo, you’re guaranteed to get the exact vehicle you chose. Not a substitute, not something that is almost as good, but your exact choice of car each time, every time.    

Virtuo offers you a selection of new model vehicles from reliable, reputable manufacturers such as Mercedes, Volkswagen and BMW. From a zippy Volkswagen Polo compact, a massive Mercedes GLB 7 seater to a spacious BMW X1 SUV, you’re sure to find the ideal car for your needs.

Compact
Automatic
A-Class

Mercedes
A-Class or similar

From £43 / day

Based on a 5 day rental

More info
SUV
Automatic
GLA 2020

Mercedes
GLA 2020 or similar

From £50 / day

Based on a 5 day rental

More info
Compact
Automatic
1 Series

BMW
1 Series or similar

From £43 / day

Based on a 5 day rental

More info
SUV
Manual
Juke Manual

Nissan
Juke Manual or similar

From £37 / day

Based on a 5 day rental

More info

Rent a car with virtuo in several London locations

We have super convenient car rental pick-up and drop-off points throughout London. So, whether you’ve just flown into Heathrow Airport or you’re enjoying the sights at London Bridge, you’ll always have a transport solution. We have super convenient car rental pick-up and drop-off points throughout London. So, whether you’ve just flown into Heathrow Airport or you’re enjoying the sights at London Bridge, you’ll always have a transport solution.


City specifications

Find important information on car rental in London with Virtuo below.
City informationValue
Stations available11
Airport stationsLondon City Airport
Train stationsLondon Victoria, London Waterloo, Russell Square - St Pancras, Stratford Int.
Car brands availableMercedes, BMW, Nissan
Car models available4

Download the app

Enjoy hassle free rental by booking, locating and unlocking your car with the virtuo app.

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Our List of Absolutely Must-See Attractions in London

London has long been one of the world’s premier holiday destinations. Tourists flock to the capital city to marvel at its history, soak up its culture, take in the stunning architecture, and experience the very best of British hospitality. If you’re planning a trip to London, then make sure you don’t miss these must-see attractions:

  • Buckingham Palace – No trip to London would be complete without a visit to the majestic Buckingham Palace, home to the British royal family. Take a tour through the State Rooms and wander through the gardens.
  • The London Eye – The London Eye is made up of 32 glass capsules and is a great way to see the city.
  • Big Ben – Big Ben and the Houses of Parliament are iconic symbols of London and should be on every sightseeing itinerary. 
  • The British Museum – Wonder at the vast collection of cultural and historical artefacts in the British Museum. 
  • Shakespeare's Globe Theatre – Treat yourself to a truly unique experience and take in a Shakespearean play in the original setting.

Don’t forget to make the most of the fabulous food and drink on offer in London! Areas like Soho, Covent Garden, Islington, and Brixton are packed with world-class bars, cafes, and restaurants. Settle in for a pint in a pub, tuck into some fish and chips, soothe your nerves with a mug of tea, or enjoy a hearty curry. There’s simply loads to love about London!


App Store • GB

Emma

It was incredibly convenient and Virtuo delivered (in both senses of the word)!

App Store • GB

Andrew

Great car, clear explanations, everything worked perfectly!

App Store • GB

Ava

The Delivery and Collection is a fantastic service Virtuo are going the extra mile against their competitors.

App Store • GB

Michael

Seamless service. Great customer service to assist you. Overall a wonderful experience.

App Store • GB

Jennifer

The drop-off was bang on time, having two young children and a full-time job, it saves time and effort.

App Store • GB

Juan

Car was in great condition. Very easy to control everything from the app, no keys required! Truly contactless experience from beginning to end.

In short, virtuo it's:

A seamless mobile-only experience

Avoid painful counter queues by booking, locating and unlocking your car with your virtuo app.

Available 24/7

Don't be bound by car rental office hours; book and start your rental at any time, whether that be in the day or at night, whenever suits you.

Premium car, every time

Always drive away with the car you actually booked, a premium Mercedes A-Class or GLA.

Hassle-free extras

Free additional drivers, adjustable mileage package, baby seats...

A protection offer tailored to your needs

Basic, Plus or Premium, choose the protection that fits your needs.

First-class, dedicated customer service

Always on hand via chat, email or phone, our customer service team is on hand 24/7 to help before, during and even after your rental.